We've teamed up with the cool chicks at BePartnerReady.com® to deliver two online workshops jam-packed with unique tools and techniques that will improve your success of winning corporate partnerships.
If you’re in Australia or NZ and keen to add some feathers to your corporate partnerships cap, and upskill in corporate partnerships, you’ll want to grab a seat before they sell out!
When a corporate asks to borrow your precious non-profit brand for a cause-related marketing campaign or a brand-aligned, publicly promoted partnership, how would you value it?
Some non-profits don’t charge anything! They believe the exposure is ‘good for them’, but in the meantime, the cashed up corporate is gaining all the goodwill and trust that’s inherently in your brand. Shouldn’t a corporate pay for the privilege of partnering with you and actually support the work you do? Too right!
Join this online workshop to learn BePartnerReady.com®’s robust and road-tested brand valuation process. It'll have YOU determining the dollar value of your brand, which then becomes your (minimum guaranteed) Brand Affiliation Fee (BaFF), rather than taking what the corporate offers. It’s an essential piece of your toolkit for strong negotiation with a corporate and securing a partnership that actually funds your organisation!
WHEN: Wednesday 9 October, 11am - 1:30pm (MELB TIME)
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50% of total workshop income will be contributed to the Fundraising Nest, to keep the community hub flourishing and offer even more educational opportunities for our Nesters.
Thank you BePartnerReady.com®